Newsletter
Every week we break down what actually changed in search, AI visibility and paid media, and what it means if you sell B2B.
September 7, 2026
Search Console's AI reports went global, Google's own engineers poured cold water on the loudest AI search advice, and new research shows roughly 85% of B2B topics still have no clear AI answer owner. What changed this week and what it means if you sell B2B.
August 31, 2026
Google's August spam update hit harder than any this year, AI Mode crossed 1 billion users, and an OpenAI backend change wiped out most of Reddit's ChatGPT citations overnight. What changed this week and what it means if you sell B2B.
August 24, 2026
Google shipped its third spam update of 2026 and expanded AI-native reporting in Search Console, while the overlap between organic rankings and AI citations collapsed. Ranking well and getting cited are now two different jobs.
August 17, 2026
One or two sentence summary of this issue. This becomes the meta description.
August 10, 2026
Google ranking volatility and AI disruption become the same story, 84% of AI citations trace to earned media not your own site, and Dynamic Search Ads are retired into AI Max. What changed this week and what it means if you sell B2B.
July 13, 2026
Google pushes Search into agentic territory at I/O 2026, AI traffic converts 24 times better than organic, and the June spam update reshuffles rankings. What changed this week and what it means if you sell B2B.
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